Burris Logistics transformed its employee communication strategy by implementing Skykit’s Digital Signage Platform across 14 locations. By replacing outdated methods with dynamic, real-time displays, Burris enhanced engagement, improved safety awareness, and strengthened its connection with 1,700 team members.
Discover how this innovative solution is driving results.
Burris Logistics is a premier frozen food logistics warehousing company, providing comprehensive supply chain solutions across 14 locations with a workforce of 1,700 team members. From cold storage and custom distribution to logistics technology and direct-to-consumer fulfillment, Burris Logistics is dedicated to building long-term relationships and ensuring a seamless experience for customers at every step of the supply chain.
With operations spanning 14 locations along the East Coast, Burris Logistics faced a unique communication challenge. With 1,000 non-desk team members, the Burris communications team struggled to provide timely, critical safety messaging, HR updates, and employee recognition across locations.
The reliance on paper notices was both time-consuming and resource-intensive, demanding substantial labor and print materials. Early digital efforts, including a USB-based signage system, failed to maintain up-to-date information, limiting its effectiveness.
Additionally, Burris needed a solution to improve communication on the receiving and shipping docks, where real-time visibility into tasks like picking, palletizing, and shipping was essential to ensure efficiency. The company required a robust solution to share essential, real-time information that would be scalable across its entire network.
To meet Burris Logistics’ unique needs, Skykit implemented a full-suite digital signage solution across their 14 locations, integrating content management, real-time data visualization, and advanced device management capabilities.
This approach enabled Burris to transition from paper-based communication to a seamless, digital platform that connects and informs employees wherever they are.
Skykit’s Digital Signage Content Management Solution was central to this transformation, allowing Burris to control messaging across their facilities from a single, intuitive platform. Skykit’s easy-to-use interface ensures that every team member stays up-to-date with the latest safety information, company announcements, and real-time data.
The platform’s flexibility and scalability make it ideal for operations of any size, enabling Burris to expand their network of screens effortlessly as communication needs evolve.
To meet Burris Logistics’ unique needs, Skykit implemented a full-suite digital signage solution across their 14 locations, integrating content management, real-time data visualization, and advanced device management capabilities.
This approach enabled Burris to transition from paper-based communication to a seamless, digital platform that connects and informs employees wherever they are.
Skykit’s Digital Signage Content Management Solution was central to this transformation, allowing Burris to control messaging across their facilities from a single, intuitive platform. Skykit’s easy-to-use interface ensures that every team member stays up-to-date with the latest safety information, company announcements, and real-time data.
The platform’s flexibility and scalability make it ideal for operations of any size, enabling Burris to expand their network of screens effortlessly as communication needs evolve.
Pair & Connect Skykit Media Player(s): Skykit’s media players seamlessly connect to displays, enabling scalable content delivery across multiple locations. For Burris, this allowed quick deployment of screens in break rooms and shipping docks, with capacity to grow from 10 to 10,000 screens.
Manage Content on the Skykit Platform: Burris centrally organizes and schedules content like safety updates and performance metrics. Skykit’s intuitive platform ensures messaging aligns across locations, with contributions from HR, Safety, IT, and Leadership, adapting easily to evolving goals.
Assign & Distribute Content to Displays: Skykit enables targeted, automated content distribution, assigning messages based on location, time, or audience. Burris ensures key updates—from safety to employee recognition—reach the right team at the right time, improving comms and productivity.
Manage Media Players Remotely: Skykit’s Advanced Device Management lets Burris monitor displays remotely, manage updates, and ensure uptime. Flexible connectivity options like Ethernet, Wi-Fi, and cellular guarantee continuous, reliable content delivery across facilities.
This integration means Burris can show live metrics for production, safety goals, and other performance indicators directly on screens, allowing teams to make informed, data-driven decisions. By visualizing data across various departments, Burris has improved transparency and alignment, making critical metrics accessible to all team members.
The content manager can schedule messages to appear at specific times or override regular programming for urgent updates, keeping communication responsive and relevant.
With built-in features like SSO (Single Sign-On) and MFA (Multi-Factor Authentication), Skykit ensures that Burris’s data remains secure, meeting the rigorous standards.
Skykit’s platform supports Burris’s team-oriented approach, allowing unlimited users to collaborate and store content securely within the platform.
Burris can update content instantly across all locations, ensuring safety updates, HR announcements, and performance data are always current.
By integrating these capabilities, Skykit provided Burris Logistics with a future-proof communication solution that not only streamlined their internal messaging but also set the foundation for expanded digital engagement across all locations.
By integrating these capabilities, Skykit provided Burris Logistics with a future-proof communication solution that not only streamlined their internal messaging but also set the foundation for expanded digital engagement across all locations.
Since implementing Skykit’s digital signage solution, Burris Logistics has observed a significant increase in employee engagement and awareness. In a recent survey conducted across multiple locations, 93% of Burris employees reported awareness of the Skykit displays throughout their facilities, underscoring the visibility and impact of the digital signage initiative.
Of those aware, 70% actively make it a point to view the screens regularly, while 50% check the displays daily, indicating that Skykit has become a vital source of information in their daily routines. Employees now have access to a constant flow of updates, making it easier to stay informed, engaged, and connected with the organization’s goals and announcements.
Burris employees, particularly those in high-traffic areas like break rooms, shipping docks, and main corridors, appreciate the ease of staying updated without needing to rely on traditional forms of communication, such as emails or paper notices. This shift has led to a more informed workforce, helping to reinforce Burris’s commitment to transparency, safety, and employee well-being.
One of the standout features of the Skykit platform at Burris Logistics is its ability to centralize content from multiple departments, keeping information fresh, relevant, and diverse. With input from various teams, the content displayed on screens resonates more effectively with employees, catering to their specific needs and interests. Departments contribute in the following ways
The Marketing team uses Skykit displays to keep employees connected to the brand and engaged with the company’s mission. By sharing social media feeds, new policy announcements, and wellness program updates, Marketing ensures that employees are aware of company-wide initiatives and important benefits. Wellness updates, in particular, are a highly valued component, encouraging employees to take advantage of resources that support physical and mental health.
The IT department leverages Skykit’s platform to communicate critical operational information. From production data and system performance updates to cyber security alerts, the IT team ensures employees have access to the latest technical insights and security protocols. Cybersecurity reminders, especially, are essential for Burris’s operations, reinforcing safe digital practices among employees and reducing the risk of data breaches or technical issues.
The Leadership team uses Skykit displays as a way to connect more personally with employees across all facilities. By showcasing employee recognition, team announcements, and core company values, Leadership ensures that employees feel valued and seen for their hard work and contributions. Highlighting individual and team achievements not only boosts morale but also aligns the workforce with Burris’s core values, creating a stronger, unified company culture.
Safety remains a top priority in logistics, and Burris’s Safety team utilizes digital signage to reinforce this focus. Weekly safety metrics, goals, and recent successes are prominently displayed, serving as constant reminders to follow best practices and recognize team achievements in maintaining a safe work environment. Visualizing safety milestones fosters a proactive safety culture and keeps everyone motivated to contribute to Burris’s safety goals.
This variety of content keeps employees engaged with information that is meaningful to their roles and encourages active participation in company initiatives. The collaborative nature of this approach ensures that digital signage continues to evolve as an essential resource, enhancing engagement, productivity, and alignment across all teams at Burris.