Brand Guidelines + Press Kit

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BRAND LOGOS + USAGE

skykit logo with white background

STANDARD LOGO

The standard logo should be used on light colored backgrounds.

skykit digital signage logo thank you

WHITE LOGO

The white logo should be used on dark colored backgrounds.

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skykit logo white background brand

STANDARD ICON

The standard logo icon should be used on light colored backgrounds.

skykit logo just sk

WHITE ICON

The white logo icon should be used on dark colored backgrounds.

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EXCLUSION ZONE

The logo and the icon’s exclusion zone is equal to half the height of the icon (marked as X in the diagram).

skykit logo png brand

DO NOT DO

Do not alter the Agosto logo in any way, including changing the colors, angle, or dimensions.

skykit exclusion zones brand

TYPOGRAPHY

rubik font guidlines brand

USAGE

Rubik should be used for headings, captions, and buttons.

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roboto font guidelines brand

USAGE

Roboto should be used for body text.

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COLOR PALETTE

STANDARD COLORS

Dark Cerulean

Darkest Blue

blue colored box

Hex: #10507F
RGB: 16 80 127
CMYK: 87 37 0 50

Pacific Blue

Skykit Blue

blue colored box

Hex: #039be5
RGB: 3 155 229
CMYK: 99 32 0 10

Cod Gray

Dark Gray

black colored box

Hex: #303132
RGB: 48 49 50
CMYK: 4 2 0 80

Dove Gray

Medium Gray

grey colored box

Hex: #717A81
RGB: 113 122 129
CMYK: 12 5 0 49

Alabaster

Light Gray

white colored box

Hex: #f9f9fe
RGB: 249 249 254
CMYK: 2 2 0 0

SECONDARY COLORS

Dark Cerulean

Medium Blue

blue colored box

Hex: #1b75bb
RGB: 27 117 187

Bright Turquoise

Light Blue

cyan colored box

Hex: #00dfef
RGB: 0 223 239

Blue Violet

Purple

dark purple colored box

Hex: #6e45e7
RGB: 110 69 231

Light Slate Blue

Light Purple

purple colored box

Hex: #ab80ff
RGB: 171 128 255

Radical Red

Pink

red colored box

Hex: #f9334a
RGB: 249 51 74

Froly

Light Pink

pink colored box

Hex: #f06494
RGB: 240 100 148

Jungle Green

Green

green colored box

Hex: #28c96d
RGB: 40 201 109

Robin’s Egg Blue

Light Green

mint colored box

Hex: #01d1b8
RGB: 1 209 184

Gamboge

Yellow

orange box

Hex: #ee9808
RGB: 238 152 8

Selective yellow

Light Yellow

yellow box

Hex: #feb408
RGB: 254 189 8

Burnt Orange

Orange

orange box

Hex: #fb782e
RGB: 251 120 46

Salmon

Light Orange

peach colored box

Hex: #fb8877
RGB: 251 136 119

Grey

Gray

dark grey box

Hex: #808080
RGB: 128 128 128

White Lilac

Light Gray

grey box

Hex: #dddce2
RGB: 221 220 226